Gvantsa Janashia is a Georgian fashion designer, who studied Fashion Design and Styling at the Paris American Academy in Paris, France. Later on, she established her own brand “Janashia”. From January 2015, Janashia started promoting and exporting her collection abroad.
“Like everyone else, naturally, I was also affected by the current world situation. I was thinking and reflecting a lot and found comfort in familiar scenarios and aesthetics. After all these ongoing hardships, I realised that it was crucial for me to stay true to myself and created a collection, which follows all the principles that are so important to me, such as being risky, sexy, masculine and strong.
I found inspiration in the surroundings and objects that have been with me for whole my life. They are a part of me and bring calmness and comfort to me. This inspiration includes everything, such as childhood memories, jewellery pieces and more.
The materials I used for the latest collection were mostly cotton and viscose consisting. We tried our best to have an eco-friendly collection (taking into consideration the current world economic situation and crisis).
Another important topic that I would like to cover is that for this collection, I didn’t take into account any of the current tendencies and wasn’t influenced by any decade - I just gave myself a total freedom to create pieces that would have some of my signature touch to them (such as asymmetric and futuristic details, bustier, corsets, sleeves, etc.). It is noteworthy, that unlike my previous collection, this time, I decided to change up the details a little bit, for example, instead of buttons I decided to use hooks. This kind of small details always make me happy.”